Letting with Best of Brighton
We are delighted that you are considering us as your agents for short term letting.
Established in 1992, we have over 25 years of experience and pride ourselves on our acute understanding of the holiday lettings industry and our customer database. Based in the North Laine area of Brighton our local and friendly team have extensive knowledge of the area and all share a passion for property! As one of the family of brands owned by The Original Cottage Company we benefit from a national marketing team to help our local staff maximise the earning potential for your property.
Why holiday let with Best of Brighton?
Our holiday letting service in Brighton can be tailored to suit your needs, here are some of the key reasons why you should let with Best of Brighton Holiday Lettings:
Leading digital marketing expertise from a large team working both in Brighton and Norfolk.
Effective, targeted and exciting marketing activity featuring your individual property & free professional photography.
We list our properties on 17 of the biggest affiliate websites, plus 100's of smaller websites too - at no extra charge to our owners - including the following major brands:
It makes financial sense
We’ll visit your property (for free) to let you know how much you could earn.
Competitive commission rates, no sign-up or renewal fees (we only start making money when you do).
Attractive payment terms; we pay you as we receive funds from guests & we pay you in full for cancellations.
We're customer service led
Knowledgeable & friendly local team in Brighton, plus a central team of experts.
Our holidaymakers come back year after year (which means more repeat customers for you).
Tailored property management services, arranged to suit you (we won’t try and sell you a package).
Marketing your holiday property
The primary objective of our marketing activity is to help maximise the revenue potential of your property by bringing in bookings – lots of bookings! To achieve this we implement an extensive and targeted marketing programme:
Our websites are 'fully responsive’ which means they change to best fit the device on which they are being viewed. We invest in ‘pay per click’ advertising and continuously work on our ‘organic’ search engine performance on Google. We market properties on our national website; www.originalcottages.co.uk and our luxury website; www.nicheretreats.co.uk
Over 60,000 visitors to our own website each year
We pay to list your properties on a range of affiliate websites, both in the UK and elsewhere in the EU, casting the net further still. These include: Airbnb, Tripadvisor, Snaptrip, Holiday Lettings and HomeAway.
We showcase holiday properties, special offers, local news and events through our social media accounts, and actively engage with our followers on Facebook, Instagram, Twitter and Youtube through our organic and paid social media activity.
We regularly communicate with our customers with personalised, targeted emails and mailers. We feature properties, events and special offers, tailoring the content to our audience. In addition to this our online blog gives customers insider news and tips to make the most of Brighton.
Over 290,000 marketing emails sent to our customer base every year
We attend local shows, such as Brighton Pride, so people can meet us and find out about our holiday properties. We have high quality show displays, branded giveaways and run a 'win a holiday' competition to build our customer base and attract new holidaymakers to our properties.
ADVERTISING & PR
We place carefully timed advertisements in local press and selected national magazines and papers. We work with PR specialists, journalists and high profile bloggers to gain our properties as much coverage as possible. We also work closely with local tourism agencies and a number of UK and overseas affiliates.
Multiple relationships formed with national brands, for example Virgin Wines, John Lewis and Country Life Magazine
Our central Brighton office, vehicle and sponsorships in Brighton promote our brand and collection of holiday properties. We make the most of every opportunity to ensure holidaymakers, local businesses and visitors to events are directed to book our properties with ease.
Our high street office is perfectly positioned to advertise our holiday properties to passers-by.
Maximising your income
Combining over 25 years holiday letting experience nationally with our local expertise in Brighton we know how to maximise your income through holiday letting.
Competitive commission, including a reduced introductory rate
Individually researched price bands and optimised calendar
Bespoke marketing showcasing your property's unique features
Tailored property management, only pay for the service you want
High repeat booking percentage builds your customer base year after year
Get paid in full for cancelled bookings, regardless of the reason
We're incredibly proud of the feedback we receive from our property owners, here's what they have to say:
- Owners, Terra Nostra.
- Owner, Brunswick Road Flat.
- Owner, Hanover House.
- Owners, Windmill View.
Additional benefits for our homeowners
10% Original Cottages discount
As we are part of the Original Cottages group, our homeowners enjoy a 10% discount off their own holidays.
With over 5,000 Original Cottages properties to choose from, you too could enjoy exploring the UK for less.
Exclusive discounts from our partners
We love loyal customers. To say thank you for choosing us, we’ve teamed up with a range of local and national companies to ensure that you are rewarded with some seriously great offers and discounts.